The gap between AI innovation and tangible business value is growing.
There’s no shortage of ideas and innovation, and with AI-driven product development, you can build those ideas into pilots faster than ever before.
But just because you can, does it mean you should?
How can you tell if those pilots will add real value?
How do you know if they have potential to scale?
Will they drive your enterprise towards its goals, or pull it in the wrong direction?
Are you giving your customers what they want, or being influenced by competitor concepts?
In this video, we delve into how you can develop a proof of concept designed to deliver measurable value to your business – and avoid short term short cuts that diminish your enterprise advantage.
In under 30 minutes, you will:
Get a better idea of how to find your ‘North Star’
Start seeing AI transformation as a long-term journey, not a short cut
Think about how to apply product thinking to AI
Learn the difference between efficiency and transformation
It’s up to fusion stakeholders like you to bring the commercial, technical and innovative aspects of AI together to bring value to your business.
This video could be your first step to achieving it.
Contributors

Mark Simpson
Chief AI Officer
Mark Simpson
Chief AI Officer
Mark has worked with the likes of Atradius, the Isle of Man government, Arqiva and more to deliver thoughtful AI and technology applications that deliver commercial and human impact to enterprises.

Leon Barrett
Head of Product
Leon Barrett
Head of Product
Before joining the GW, he worked with the likes of Amazon and Ring, with a focus on building intelligent, outcome driven products that restore faith in technology.

